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Interviews with leading growth experts from MAVAN’s Advisor Group (MAG) and notable companies like Red Bull, Google, Zillow, and Zynga. Discover actionable insights and advice on acquisition, growth, lifecycle, data, AI, and creative to help your company achieve sustainable, scalable growth. Visit MAVAN.com for more growth insights, case studies, and industry news.
Episodes
Tuesday Apr 29, 2025
Tuesday Apr 29, 2025
In this compelling episode of Growth@Scale, host Matt Widdoes is joined by gaming industry veteran Travis Boatman, the visionary behind Carbonated, Inc. With a resume that includes leading roles at major companies like Zynga and EA, Travis delves into his journey within the dynamic world of mobile gaming. From groundbreaking technological advances to game design innovations, this conversation is a treasure trove for anyone interested in the gaming industry's evolution.
As they explore the intricacies of starting his own company, Travis provides invaluable insights into the challenges and triumphs encountered during the development of their latest project, a unique mobile game set in a dystopian world. He highlights the importance of innovation, specifically through technology like AI, and how it plays a pivotal role in creating immersive and personalized gaming experiences. The dialogue also touches on working in a rapidly changing tech landscape, where agility and learning are essential to success.
Key Takeaways:
- Industry Evolution: Travis shares his extensive experience, emphasizing how the gaming industry has evolved, particularly in mobile gaming, driven by new technology and innovative design strategies.
- Entrepreneurial Journey: Insights into the challenges and motivations behind starting Carbonated, Inc., underscoring the importance of pursuing personal passion projects.
- Game Design Philosophy: A novel approach to game design focusing on appealing themes, mechanics, retention, and monetization, using these pillars to build successful gaming experiences.
- AI and Gaming: The transformative impact of AI in game development and how it can personalize gaming experiences for a global audience.
- Survival and Innovation: Strategies for maintaining momentum and staying competitive in the tech-heavy gaming industry, including the importance of resilience and continuous learning.
Resources:
To dive deeper into Travis's journey and insights in the gaming industry, listen to the full episode. You'll uncover more about the challenges of game design, how to leverage AI in development, and the keys to long-term success in tech. Stay tuned for more episodes of Growth@Scale for more discussions with industry leaders.
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